10 May Facebook Marketing Agencies And Email Marketing.
Facebook Marketing Agencies And Email Marketing.
When we think of digital marketing, often social media and online advertising come to mind. Facebook has over 2.8 billion active monthly users, and Twitter has 353 million monthly active users. These are mind-blowing statistics that show us how much potential social media has.
So what does this have to do with email marketing?
Firstly, think about what do Facebook and Twitter have in common?
To create an account, you must enter your email address. It’s the same for most online shops and many other online profiles. Therefore, we believe email marketing is the key to your digital marketing strategy.
There are over 4.1 billion email users worldwide.
But How Can A Facebook Marketing Agency Help My Small Business?
- You’re no longer a stranger.
Did you know that 90% of emails are delivered to the intended recipient’s inbox? Whereas on social media, you have to rely on adverts, the algorithm or hope your client scrolls through their News Feed to see your post.
Your mailing list exists because your subscribers have signed up for your emails. They have explicitly asked to receive your emails and content. We can’t be any clearer – they want to hear from you.
Your small business can personalise and customise your emails. By including your customers’ name in the subject, you’re adding a sense of warmth and increasing the all-important click-through rate.
Even if, worst-case scenario, you end up in the dreaded spam folder, nearly 60% of email users check their spam folder daily.
Email marketing ensures your brand is seen and heard.
- Email marketing is cost-effective.
Your small business will see a return on investment. For every $1 spent on email marketing, there is an average ROI of $38. When your business utilises the right strategy, great email marketing works like falling in love. Don’t believe us?
On the first couple of dates, there’s a spark – you notice some attraction and potential.
Then, as you spend more time together, your trust develops, you actively look out for them and notice all of their excellent qualities.
As your relationship gets stronger, you create a long-lasting connection, forming a commitment to each other.
Back to the point.
Your emails establish a bond with your potential clients. They build direct trust and create a platform of connection. Your content engages yours customers and shows them all the best bits.
I mean we don’t reveal our bad habits in the first few dates, right?
- Email marketing exists FOREVER.
So maybe you’re not sold by the love story. Many of us don’t stay with our ‘first loves’. But we know what always remains – emails.
Facebook Marketing agencies provide significant value to your small business. But do you remember Myspace?
If you invest all of your funds into one social media platform, it could be unfashionable or unused in a year. Whereas, email has been around for decades and continues to prove itself as one of the best digital marketing strategies out there.
Email Marketing Is Stable
Email marketing should be the basis of your digital marketing strategy.
Big Voice, A Facebook Marketing Agency offers email marketing for your small business. Typically, we will help small businesses design templates, build campaigns and manage scheduling.
Copywriting services are available at an additional cost if required.
To build your digital marketing strategy, then get in contact today.